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TheBeefSite Newsletter - 03 December 2014

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Wednesday 3rd December 2014.
Michael Priestley - Editor

Michael Priestley

Novus International

MSD Animal Health

Sustainable Beef Gathers Pace

As the push for sustainable beef gathers pace, the industry could look to Argentina for ideas to make beef less burdensome.

Global agri-foods giant, Cargill, and Loblaws, Canada’s largest food distributor, have both been linked to lofty sustainability aspirations this week.

Using the guidance of Kennedy and Coe consultants, Cargill aims to improve resource management.

“It is critical to improve the way we manage resources,” said a Cargill spokesperson, adding: “This is a step in the right direction.”

Meanwhile, Loblaws followed McDonald’s, pledging to source verified sustainable beef, Alberta Farmer has learned.

In doing so, Loblaws adds to its sustainable seafood programme, although no date for sourcing exists, unlike the McDonald’s 2016 target.

This has been accompanied by revealing insights into more efficient grazing, presented by the National Institute for Agriculture and Livestock Technology (INTA).

Dentures in cattle and a new prickly forage alternative could hold answers for those wanting sustainability to start from the bottom up.

INTA data shows livestock require 50 per cent less water when fed prickly cactus fruit and that false-teeth for cows mean more productive lives.

Cattle with false teeth live longer and produce more calves, with no negative impact to body weight, pregnancy rates and general condition, said INTA researchers.

Managing regular calf production is vital if beef’s sustainability is to improve, livestock sustainability consultant Dr Jude Capper has been telling farmers.

She calls on farmers to achieve a target of one calf, per cow, per year.

Earlier, the principles and criteria for sustainable beef were unveiled in Sao Paulo, Brazil, at the Global Roundtable for Sustainable Beef Conference.

This was an attempt to provide a globally relevant definition of what sustainability is.

Not without critics, the Roundtable is working across the industry to change the entire supply chain.

One such member is the Canadian Cattlemen’s Association, which is working on a life cycle assessment to look at where improvements are needed.

Carbon emissions, water and energy use are important, said Manager of Environment and Sustainability, Fawn Jackson.

She told TheBeefSite that other metrics, such as biodiversity impact and carbon sequestration, will be included.

Further Reading

You can read more on the Beef Sustainability page by clicking here.

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This Week's Articles and Analysis

Taking Care of Your Farm Over Winter
December brings with it opportunities to manage soil fertility and control weeds, Arkansas producers have been told.

We Need to Beat Facial Eczema Flare-Up
A survey of over 100 New Zealand farms revealed a need to address a fungal condition – facial eczema.

Listen Up Youngsters: Target Consumer Demands
US - Listen to consumers and they will tell you what to produce, and at the moment it is quality.

Spot, Prevent and Cure Bovine Respiratory Disease
Common and costly, Bovine Respiratory Disease (BRD) accounts for almost half of mortality on some feedlots, meaning prevention, treatment and sound technical knowledge could save fortunes for some.

Market Reports

EBLEX Cattle and Sheep Weekly 28 November 2014
Irish CSO Reports Livestock Slaughterings November 2014
Australian Rural Commodities Wrap - November 2014
USDA Agricultural Prices - 26 November 2014

Global Beef Industry News


False Teeth Mean Fitter Cows
Feeding Cactus Fruit Halves Livestock Water Needs


Farm Incomes to 'Fall Sigficantly' in 2015
"Moderate" Liver Fluke Risk For Most Irish Farms
Irish Brucellosis Controls to Be “Scaled Back”

   United States

NFU Calls for New Direction for Beef Checkoff
What is the Pace of Corn Consumption?
Cargill to Produce Sustainable Beef
Higher Arkansas Parasite Risk This December
New Outbreaks of Vesicular Stomatitis Reported in Cattle, Horses
Novus International Honours Distinguished Science Fellow


Slight Rise for China Farm Produce Prices


Success for Wagyu Genetic Discovery Programme
Vets Welcome New Biosecurity Bills

   United Kingdom

Discovering What is Best in Eating Meat
SFP Payment Start Welcomed by NFU
Welsh Sheep and Dairy on Rise as Beef Contracts
'Don’t Downgrade the Role of Vets in Animal Safety' Urges BVA
Abstract Deadline Ahead for British Animal Science Conference
Livestock Outlook Conference Scheduled for February 2015


US Appeals WTO Panel Reports in US-COOL Disputes
Global Livestock Sector Addresses Hunger Malnutrition
GRSB Slammed Over Sustainable Principles


Canadian Cattle Producers Drive to Sustainable Beef

   Russian Federation

Russia Reaches Target Winter Forage
Good Quarter for Cherkizovo Despite Market Volatility


Revered Paper Attacked For Antibiotics Prejudice


Irrigation Could Be Cut 90 Per Cent, Says Indian Minister


Bluetongue Cattle Deaths Rise in Romania


Turkey Announces a Tender for Breeding Bulls


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   European Union

EU Farmers Reimbursed €868 Million


BRF Adopts New Animal Welfare Practices


Nutreco Expects Renewed Takeover Offer in December


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