British Cheese Value Grows Despite Flat Sales
UK – Great British cheeses have grown 2.6 per cent in value, largely due to Cheddar, as sales have been static, Kantar Worldpanel figures show.
27 May 2014
1 minute read
Total value of Great British cheese increased 2.6 per cent to £2.8 billion for the 52 week period finishing on 30 March 2014.
Values lifted from September, reaching £6.63/kg from £6.50/kg, where it had fluctuated for a year.
Cheddar took over half the sales, lifting 3.9 per cent, said DairyCo analysts, who added: “Growth in sales of private label Cheddar indicates that some shoppers may be switching to this segment as the price differential between branded and private label Cheddar increases.”
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